Sugino Studio — Sugino Blog

Post Tagged with: "Sugino Studio"

15May
2012

Naoe Tani: Raw & Uncensored!

Just remember us little folks when you become famous! That’s what we should all say to Shin’s tintype assistant, Naoe Tani (pronounced “now-eh”). As Sugino Studio’s Studio Assistant, Naoe gets huge kudos for her contribution to the smooth running of the studio. She’s here on weekends so that at 9 a.m. Monday we walk into a fully functioning space. Naoe has a heart of gold…and an eye for perfection. She’s extremely talented, with her passion being tintype photography. The studio [...]

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27Apr
2012

Baby Zoe is growing!

Maciej and Irene’s baby, Zoe, is growing up so fast! At just four months, she has started to play the piano! Watch until the end! Happy Friday! – |Evolve or Die|

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26Apr
2012

Retro Thursday: Alexandra Then and Now

Retro Thursday, Sugino Team 1

It was 2002 and we were shooting an ad for Pottery Barn. At the last minute, our hero girl did not want to let go of her mom so we could not photograph her. It was Friday afternoon and we needed a little girl FAST! What to do? I called my sister and begged her to bring her daughter, my niece, Alexandra who was 3 at the time. Though they were going on a family vacation to Portugal the next [...]

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18Apr
2012

WE WON THE LOTTERY!

Dialogue, People, Rob Quartly, Shin Sugino 0

…well not exactly, but we did do a lotto job! Rob Quartly and Shin Sugino were recently asked to direct the newest ILC campaign with DraftFCB. Andrew Nguyen at Topix did a great job with the matte paintings. It was a complex shoot but it couldn’t have turned out better! Check out the spot: Rob gives us an inside scoop: Performance, critical timing, special effects, matching visual perspectives and car photography. This was a tricky little spot. A good idea, [...]

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5Apr
2012

Retro Thursday: Happy Easter!

Conceptual, Eden Robbins, Food & Beverage 0

I’m not much of a religious man, I mean I like the holidays but I can’t stand the racket. I’m also not quite sure what the product is that they are selling. That being said, over the years whenever I see a cross I’m attracted to photographing it. I also had a very interesting piece of toast this morning. Happy Easter. – Eden Robbins

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2Apr
2012

La Stella, she is a thing of beauty!

Food & Beverage, Shin Sugino 0

To pour a perfectly brewed glass of beer takes dedication and practice. Shin Sugino and the Sugino Studio film crew filmed the sacred Stella Artois 9 Steps to pouring a perfect glass — and a few of our team even mastered it! (Okay, they came close.) Your turn. Play. Observe. Learn. Join the 1,099,342 people learning on Stella’s Facebook page. And while you’re at it check out ours too! GRIP Colin Craig & Martin McClorey- Art Directors Liz Crofton – [...]

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30Mar
2012

Raw & Uncensored: Burrito.

Conceptual, Food & Beverage, Innovation, Todd McLellan 0

Not too long ago, October 2011 to be exact, Todd McLellan collaborated with Fast Company on an LED disassembly article. This time around Todd and Fast Company joined forces for a Chipotle burrito explosion shoot. Sounds crazy fun, eh? Check out the final shot. Todd’s disassembled lots of things, including an entire piano! But this was his first time disassembling food. Todd tells us how his first experience with a Chipotle burrito (at least, his first professional experience!) went. Working [...]

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20Mar
2012

Bucket-head.

People, Sugino Team 0

It may seem as though Winter ended weeks ago (or never even came for that matter…) but today marks the first day of Spring. Even though Spring is officially in full swing hockey season has yet to end. The 2012 Stanley Cup is only a couple months away! So let’s keep our hockey spirits high! Who are you cheering for? Here’s a hockey spot Andrew Wilcox shot with Edge MacLaren for HP. This is one of Andrew’s first motion spots [...]

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15Mar
2012

Retro Thursday: Freeze Frame! Ford Fiesta

Automotive, Conceptual, Innovation, Shin Sugino 0

This was one of our favourite shoots, and probably the most technically challenging. In the summer of 2010, Tracy Jones from Y&R came up with a brilliant concept, and Shin Sugino set out to make it a reality. The idea was to create a 360-degree “time freeze” effect similar to The Matrix. However, since this was to be online and interactive the door was open to even more. How about shooting a 360° time freeze, and then punching in on [...]

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5Mar
2012

Dark Maciej

Etc. 0

Creativity isn’t just part of our job at Sugino Studio; it’s our way of being. When we step out of the studio doors, the creative juices keep flowing. Each of us, in some way, take our skills we apply at work into our personal lives. This past weekend Maciej Roszkowski, senior digital artist, was asked to take photos for an event. This is what he had to say about his experience: “Last week a friend of mine at fu-GEN theatre [...]

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